Author: Joe Preishuber-Pflügl, Head of Regulatory Affairs, RAIN Alliance What is radio spectrum, and why does power matter? Radio spectrum is the range of electromagnetic frequencies used to transmit information wirelessly. Every wireless technology — Wi-Fi, Bluetooth, mobile networks, and RAIN RFID — occupies a portion of this spectrum. The
RAIN technology is enabling a new generation of practical, connected solutions across countless connected industries. With close to one billion tags shipped each week, billions of tags are in active use each day, but reading these tags has historically relied on specialized hardware. The integration of RAIN RFID into consumer
Xerafy, the specialist in industrial RAIN RFID tagging solutions, today announced a new generation of tool tracking RAIN RFID tags powered by the Impinj M830 endpoint ICs with support for Gen2X designed to improve read reliability in dense tool storage deployments. Xerafy Tool Tracking RAIN RFID Tags powered by the
European regulation is about to mandate a permanent digital identity for every textile sold on the continent. Here is what that means for retailers, brands, and consumers — and why RAIN RFID is the technology built to make it happen. A Digital Product Passport for Every Piece of Clothing Somewhere
Over the next several years, the European Union will require entire product categories to carry structured, verifiable digital product passports containing detailed information about materials, carbon footprint, durability, repairability, and supply chain sourcing. Without a compliant Digital Product Passport, affected products cannot legally be sold in the EU. For manufacturers,
RAIN Alliance Highlights Digital Identity Traceability in Upcoming Tyres Masterclass Taking place in Cleveland, Ohio between 19 – 20 May, the masterclass will outline how tyre lifecycle tracking and traceability enable better decisions at every touchpoint 20 April 2026 – RAIN Alliance will be hosting a comprehensive ‘RAIN Tags in
Brief Introduction Facing increasing operational demands, labor shortages, and the need for higher efficiency, a luxury hotel brand under Marriott International turned to Seuic Technologies to digitally transform its in-house linen management. By adopting RAIN RFID tracking with Seuic’s AUTOID UTouch 2 series handhelds, the solution streamlined linen operations from
AIDMA, a provider of RFID, NFC, and digital identification solutions for global retail supply chains, has formally joined the RAIN Alliance, the global industry association dedicated to promoting RAIN RFID adoption, standardization, and ecosystem alignment. This membership strengthens AIDMA’s technical capabilities to support end-to-end item-level visibility, regulated data exchange, and
Billions of single-use containers — cups, trays, bottles, food boxes — are produced, used once, and discarded every year. Regulators across Europe have said this must change and are accelerating the move away from single-use materials toward reusable and recyclable systems. The EU’s Packaging and Packaging Waste Regulation (PPWR) requires
Every day, RAIN RFID tags are being read billions of times across the world — in hospitals, warehouses, airports, factories, retail stores, and sports stadiums. Most of the time, nobody notices. That is exactly the point. The technology works quietly in the background, giving organisations real-time visibility into where their