RAIN in Action 2026
September 29–October 1 | Madrid
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The RAIN Alliance makes a smarter and more sustainable world for the billions using RAIN technology.
The RAIN Alliance makes a smarter and more sustainable world for the billions using RAIN technology.
Find Out MoreWilliam “Bill” Toney (Avery Dennison) has joined the RAIN Alliance Board of Directors, taking the place of Pierre Muller (EM…
Read MoreGlobal leading congress on RAIN RFID technology will be held in Spain for the first time from September…
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Is Your Retail Business Ready for What’s Next?
The RAIN RFID Retail Maturity Journey Retail has always been defined by its ability to adapt. Over the past several…
Encoding at Scale: How Decathlon Deploys RAIN RFID To Streamline Retail Supply Chains
With over 1,800 stores across 79 countries as well as a comprehensive online shop, Decathlon is one of the world’s…
Building for Success: How Manufacturers Use Standards to Ensure Consistent Encoding
Encoding is critical to the success or failure of RAIN RFID implementations. With billions of RAIN tag chips shipped annually,…
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