Smartrac and RR Donnelley have teamed up to jointly market an innovative process for RAIN implementation that will leverage each other’s fields of expertise. RR Donnelley will use its printed electronics capabilities including customized antenna design and printing; and Smartrac will contribute its extensive chip attach capacity, plus the data collection and processing capabilities of Smart Cosmos.
Source: RR Donnelley, Smartrac Market RFID-Based Smart Packaging