Categories: End-user

Website: https://pvh.com/

Jonathan Aitken
Email: jonathanaitken@pvh.com

PVH is one of the world’s largest fashion companies, connecting with consumers in over 40 countries. Our global iconic brands include Calvin Klein and TOMMY HILFIGER. Our 140-plus-year history is built on the strength of our brands, our team and our commitment to drive fashion forward for good. That’s the Power of Us. That’s the Power of PVH.

PVH has utilized RAIN RFID in their TOMMY HILFIGER and Calvin Klein stores in Europe and TOMMY HILFIGER stores in North America for over eight years. Calvin Klein North America stores just launched RFID in 2025.

PVH is on a journey to integrate RAIN RFID from the creation of products in their vendor factories through to the point of sale in retail stores, including the implementation of RFID scan and pack, RFID in their owned and operated Distribution Centers and 3PL’s, in their retail stores, and at their wholesale customers. This initiative is referred to as the RFID+ program, which encompasses a vision for EPCIS repository, Digital Product Passports, and more. PVH adds RAIN RFID tags at the source to over 300 million items annually. PVH is currently deploying a global RFID Software Platform in North America and Europe with plans to expand to Asia in 2026.