Eight Ways Technology Is Revolutionizing Retail

In-store traffic may be on the decline, but technology might be just what retailers need to keep customers engaged. New and exciting digital innovations are personalizing the consumer shopping experience, while also improving efficiency for businesses. Imagine interacting with a robot to videoconference with a sales expert on the other side of the country, or […]

4. RFID AND IOT CONNECTIVITY

Brick-and-mortar stores around the world are piggybacking on the Internet of Things (IoT) trend, which allows devices around a store to communicate with each other. For example, retailers are using radio-frequency identification (RFID) to identify, track and manage inventory. Technology such as RAIN lets stores track inventory results and boost item availability. Stores like Rebecca Minkoff are already incorporating RFID into smart dressing rooms.

Source: Eight Ways Technology Is Revolutionizing Retail – Blueprint, presented by CBRE