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Welcome to RAIN in Action 2025!
RAIN in Action 2025 comes to the vibrant city of Amsterdam, September 23-25, 2025. Taking place at the Leonardo Royal Hotel, the event unites the entire RAIN ecosystem for three days of discussion, collaboration and action!
Building on the success of the previous gatherings in Florence and Taichung, RAIN in Action promises another insight-packed, end-user focused agenda. Attendees can expect to delve deep into the key applications and industries RAIN technology is enabling. Through in-depth educational sessions and plentiful networking opportunities, the event explores the latest industry trends and technical developments in RAIN RFID; exploring opportunities for technology innovation, market growth and adoption.
Why Amsterdam?
- Amsterdam stands out as a pivotal international hub for travel, logistics, and shipping, making it easily accessible.
- The city is integral to Europe’s supply chains, which rely heavily on RAIN technology for effective inventory management, asset tracking, cargo monitoring, efficient transport and delivery of goods.
- Amsterdam boasts a vibrant tech scene with a robust ecosystem that includes established market players, start ups, and research institutions dedicated to advancing RAIN technology.
Why participate RAIN in Action?
With an expected attendance of over 400 innovators, specifiers, and decision-makers, RAIN in Action is the premier platform for vendors to showcase solutions and for end users to meet prospective partners and suppliers.
Seize this unparalleled opportunity to align your brand with an event that:
- Embodies Thought Leadership: This event is renowned for presenting the most compelling content, thereby attracting a distinguished audience. Previous speakers include industry giants such as Bulgari, Saint Laurent, Ferrari, H&M, Decathlon, Bridgestone, Volvo, and Michelin, among others.
- Delivers Fresh Insights: Engage in the 3-day twin-track conference that explores RAIN deployments and opportunities across diverse sectors including Retail, Luxury Brands, Healthcare, Smart Manufacturing, Logistics and other growing sectors.
- Attracts Key End Users: Experience the highest proportion of end-user delegates compared to any other industry event. Notable past attendees include Mango, Decathlon, Brunello Cucinelli, Burberry, Kering (Gucci), Mercadona, Pirelli, and Ralph Lauren!
“The event was great, one of the events with the most participants, a lot of good content provided during the speeches and wonderful organization.”
“RAIN in Action was a wonderful opportunity to get better grasp of the industry by hearing different stakeholder’s perspectives. It was also a great chance to spend time with clients, partners and colleagues in person!”
“Thank you for the excellent work during the conference and your invaluable support.
The RAIN event was a fantastic experience for me”.
“Excellent event with good content and interesting discussions”
“The 2024 conference in Taiwan was a truly memorable event, bringing together industry leaders to connect, collaborate, and advance Digital Product Passports for the circular economy. As the Host Sponsor, we were grateful for the opportunity to contribute to this impactful event and collaborate with visionary partners to shape the future of sustainability.”
Secure your sponsorship today!
Don’t miss your chance to be part of this transformative event that connects you with key buyers, specifiers and decision-makers within the RAIN RFID ecosystem. Download our brochure to explore the various options available, and feel free to reach out to us with any specific requirements you may have.
Influence the agenda
We are currently developing themes for the agenda in preparation for the Call for Speakers, which will open in February. If you have specific topics to suggest or would like to contribute to our research, please reach out to us at events@therainalliance.org with your ideas or to schedule a call.
Register your interest
Event registration will open in the Spring; till then, keep up to date with event developments and register your interest for more information on attending, speaking, sponsoring and partnering with RAIN in Action.
